Built on what we've heard from your team, grounded in what Meltwater does for the world's most demanding communications functions, and pointed at one outcome: own the SLB story across every layer.
Tools are siloed, insights are fragmented, and clarity is the casualty. Information has multiplied, but the ability to act on it has not. Our mandate is simple: turn that intelligence into clear, confident decisions, on one platform.
Our vision: harness the world's data in real time to unlock our customers' competitive edge. Our mission: always innovate, provide best-in-class service, and deliver sustainable growth through our technology and our people.
Media, social, and AI signals don't live in one place, but your intelligence should. Meltwater brings everything together so teams see the full picture and know what to do next.
Track global coverage in real time and turn headlines into action.
Capture every conversation and spot shifts before they hit the brand.
Understand how AI platforms portray you and influence discovery.
Find the right journalists, personalize outreach, prove PR impact.
Identify the creators who matter and build partnerships that amplify.
The most comprehensive dataset across media, social, and AI platforms, processing a billion data points a day.
One unified platform that transforms raw data into intelligence your whole team can act on, not another silo.
As investors in AI for 20+ years, our engine turns raw data into insight-driven decisions at speed.
Two February sessions told one consistent story. The brief is the center of gravity, the search is hard to keep clean, and the window to switch is real.
SLB ran Meltwater for roughly a decade, then moved to Talkwalker about four years ago during the Schlumberger to SLB rebrand, led in by the agency of reference. The recurring friction: filtering noise, keeping the search clean, and the reporting workflow everything hangs off.
"Everything's anchored in that brief and how it's distributed."
A positive session on audience insights, sentiment, instant alerting, firewall and premium content access, and curated reporting across regions. We agreed to return with a tailored look at the Geo and LLM monitoring story. That is what this is.
"Onboarding any supplier in SLB takes months, so this is not too early to be having this conversation."
On the June 4 call you flagged a Barron's feature and a podcast that Talkwalker never surfaced, and IR nearly reached them before comms. Here is the same week, read through Meltwater.
Syndicated from a paywalled Barron's feature. Talkwalker did not flag it. Meltwater pulled it in full text through the Dow Jones partnership, readable by every brief recipient before IR forwards it up the chain.
A spoken SLB mention inside a US podcast, the exact format point tools are unreliable on. Surfaced and transcribed here, so audio coverage stops slipping through the net.
Your Semrush setup tracks a single model because it correlates with referral traffic, and that is a sound place to start. Keep ChatGPT as your core read. GenAI Lens runs the other seven alongside it, so you see where SLB actually stands across the machine layer, not just where it gets clicked.
One unified dataset shortens time to detect and time to respond. For a company whose reputation indexes its valuation, that is the difference between shaping the story and reacting to it.
Three shifts since February sharpen one question: who owns the SLB story everywhere it now gets told?
The NVIDIA "AI Factory for Energy," the Lumi and Tela platforms, and the April acquisition of S&P Global Energy's geoscience software all push one narrative: SLB as energy technology. Digital ARR crossed $1B, up 15% year on year.
Talkwalker, Muck Rack, and Signal each hold a slice of the picture. For a global comms function that means three search logics, three exports, one brief stitched by hand. Consolidation is now a cost and control question.
The incumbent contract runs to roughly Sep/Oct 2026 and SLB onboarding takes months. A clean decision wants to land before the QC budget cycle. The window is the next few months.
SLB moved off Meltwater during the last rebrand. A narrative shift drove a tooling shift. You are now in a bigger shift, services to technology, and the layer where that story is being formed is the one your current stack cannot see or measure. That is not a monitoring gap. It is a control gap, and it is the thread that ties your three product conversations into one outcome.
"A global technology company, driving energy innovation for a balanced planet." Our job is to make sure the machine layer says the same thing.
Three connected threads. Each maps to something you raised, each positioned around an outcome.
The Mira MCP server lets SLB ask its own news and social questions in natural language from inside ChatGPT, Claude, or your own agents, and get sourced, current answers from the Meltwater corpus, scoped to your projects.
The 2026 roadmap moves Mira from assistant to agent: mini-agents that build coverage and brand reports, agentic workflows, and a retrieval layer for content, metrics and profiles, reaching into Slack, the API, and mobile.
GenAI Lens tracks how SLB, your leaders, and competitors are portrayed across every major model, with enrichment, sentiment, named entities, and the sources each model cites, so you can pitch the publishers that shape the answer.
A weekly read pulled straight from the SLB project. This is the brief landing in your inbox every Monday, the workflow you anchor everything to, automated.
The midweek spike tracks the Vår Energi Delfi expansion and the Tachyus acquisition, both AI and digital stories.
The Delfi platform deployment on the Norwegian Continental Shelf, the week's dominant and most-cited story.
Framed widely as a strategic move to deepen SLB's AI and digital capabilities.
Trade press emphasis on integrated E&P workflows and measurable cycle-time reduction.
New Energy proof point tying SLB to lithium extraction and the transition narrative.
Q2 earnings call set for July 24, the next scheduled narrative catalyst.
Investor-lens coverage watching digital adoption for profitability impact.
The energy-technology story is winning in earned media, digital and AI led at 40% of coverage. The open gap is CEO visibility, direct ESG progress, and the AI-answer layer none of this measures yet. That is precisely where this partnership goes to work.
Generated from live Meltwater data, SLB project. Source attribution on every story.Ranked #1, trusted by the world's largest brands, and supported around the clock.
Meltwater's leading technology and intuitive platform made them the best partner to help us build a solution that goes beyond hindsight reporting, delivering real-time and AI-powered predictive insights.
A live GenAI Lens read on how the models describe SLB today, something you and Josh's team can look at directly, framing the consolidation conversation before the budget cycle.
Book the working session